Australia was sleeping on Uber Carshare’s range of second cars, perfect for road trips. We teamed up with F1 driver Valtteri Bottas, known for his famously impractical road-trip car.

He designed the ultimate second car, and while he raced the Melbourne Grand Prix, Aussies could rent it for free.

I worked as Designer and Creative Support, alongside designer Alexa Burchell and Creative Director Jess Cluff, art directing the car shoot and designing the costumes, merch, and user manual and more.

The launch had F1 fans buzzing, turning motorsport enthusiasts and Aussies into Uber Carshare users.